Embark on a journey of new beginnings with Edelweiss

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Just in time for the season of new beginnings and change, The Body Shop introduces Edelweiss, formerly known as Drops of Youth. Reflecting The Body Shop’s vision of Changemaking beauty, Edelweiss moves away from anti-ageing beauty ideals.

Enriched with responsibly sourced edelweiss, a resilient Alpine flower, Edelweiss offers its own antioxidant properties. Harvested by passionate experts in the Swiss Alps, the edelweiss flowers are organically cultivated to ensure the highest quality extract.

Known for its rugged beauty and alpinism, edelweiss is now being discovered as a beauty industry secret in The Body Shop’s Edelweiss Daily Serum Concentrate, Prep Essence, and Intense Smoothing Day Cream.

The Edelweiss Daily Serum Concentrate unlocks the five signs of resilient skin: stronger, smoother, plumper, fresher, and bouncier. Certified by the Vegan Society and suitable for sensitive skin, it’s a bestseller with one sold every 25 seconds worldwide.

The Edelweiss Prep Essence combines toner and moisturizer benefits, leaving skin softer and more supple. Made with 98 percent natural ingredients, it’s enriched with Community Fair Trade moringa seed oil from Rwanda and comes in a recyclable glass bottle.

The Edelweiss Intense Smoothing Day Cream provides ultimate hydration. Its non-greasy formula melts into skin, protecting against indoor and outdoor pollution and leaving skin deeply nourished, firmer, and ultra-soft.

The Body Shop’s Edelweiss collection is available at Body Shop stores and online.

Lifestyle News: Embark on a journey of new beginnings with Edelweiss

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